Expertise


Industry

M&RR contributes to vital decision-making in a wide array of industries. Our depth of industry knowledge is the direct result of long term client relationships, forged by confidence through the successful delivery of our work. In fact, the vast majority of our clients are those with whom we've been associated with for the past 5-15 years.

M&RR is also highly accomplished in the targeting of various demographic segments, including kids, tweens, teens, and mature adults (55+), hispanics, as well as a wide variety of professional occupations (including C-level executives, teachers, and IT & Telecom decision makers.)

Publishers: Magazines

  • Car & Driver
  • Cooking Light
  • Country Living
  • Entertainment Weekly
  • Essence
  • Fortune
  • Golf
  • Health
  • InStyle
  • Mad Magazine
  • Money
  • “O” Magazine
  • People
  • People en Español
  • People StyleWatch
  • Real Simple
  • Southern Living
  • Sports Illustrated
  • Sunset
  • This Old House
  • Time
  • Woman's Day

Publishers: Newspapers

  • The New York Times
  • The Wall Street Journal

Packaged Goods

  • Gorton's

Apparel

  • Lee Jeans
  • The North Face
  • Rock & Republic

Retailers

  • Macy's
  • Saks Fifth Avenue

Financial & Investment

  • Dow Jones

Electronics

  • Sony

Media

  • CNN
  • PlayStation Vue
  • TBS
  • TNT
  • Vimeo
  • WGNA

Non-Profit Organizations

  • ASPCA
  • Best Friends Animal Society
  • Catholic Relief Services (CRS)
  • National Environmental Education Foundation (NEEF)
  • The Partnership at Drugfree.org
  • UNICEF
  • WGBH - PBS

Associations

  • AEO
  • American Floral Endowment

Pharmaceutical / Healthcare

  • Pfizer

President's Letter

Superior service and leading edge
technologies have resulted in M&RR's
remarkable client longevity, says
David Vershel, founder and CEO.

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Research Solutions

Whether launching a new product, better understanding your target market, tracking the success of an existing advertising campaign, or determining the choice of magazine covers, clients appreciate the value, depth and accuracy of the results we yield. Calling upon three decades of experience, we guarantee the information we collect and analyze will help to secure the success of your particular project.
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Data Collection Solutions

When it comes to data collection, we don't compromise. Whether obtained via internet, telephone or mail — or combinations thereof — our surveys employ the use of the latest technologies that allow for the height of customization.
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Data Processing Solutions

Our Data Processing Department serves as the backbone of M&RR's data collection and tabulation services. It is staffed by a highly qualified team of professionals with an average of seven years of research-related, data processing experience. Our data processing infrastructure allows for fast turn around of even the most complicated research projects, and every phase is executed with stringent standards of quality assurance, resulting in error-free deliverables.
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Analytical Solutions

Our analytical capabilities provide clients with business insights that allow for the best possible decision making. Using both proprietary and industry analytical tools, we can demonstrate one product's market standing against another, help to assign the most appropriate pricing, determine brand loyalty, create forecast models, and more — rendering information at its most highly actionable level.
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M&RR asks the right questions. Of the right people. In the right way.
Insights Association Member ESOMAR Individual Membership Information
Marketing & Research Resources, Inc., Market Research & Analysis, Frederick, MD

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